6th Edition

Digital Journey to a Smart Organization

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Kuala Lumpur
16 - 17 October, 2019
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About The Conference

The Vertical – Connexion Conference & Event Centre (CCEC)
Kuala Lumpur
16 - 17 October, 2019
Wednesday, 9am to 5:00 pm

The Human Capital Best Practices (HCBP) Conference is Maslow’s signature annual event, aimed at delivering cutting edge information on the contemporary Human Capital issues organizations face. The conference features hand-picked, industry leading Human Resource Management Pundits offering bona fide insights into case studies presented at the event and provides delegates with invaluable networking opportunities.

The theme for HCBP ‘19 is “Digital Journey to a Smart Organization?”

This year’s HCBP Conference will be focusing on the digital journey of organizations.The exclusive event will home in on the significance of trending technologies and the need for digital transformations to ensure organizations of today are future-proof. Maslow has identified 4 critical tranches of business processes that need to undergo a technological overhaul in order to ensure smooth path toward digitalisation.


and Panellists

Day 1 Conference

  • Dato Seri Anwar Ibrahim

    KEYNOTE SPEAKER Ahli Parlimen Port Dickson
  • Dato Seri Anwar Ibrahim

  • Datin Rowena Capil Florece

    HR Director Microsoft
  • Datin Rowena Capil Florece

    HR Director
    Based in Kuala Lumpur, Datin Rowena Capil Florece has been the human resources director since 2011, principally managing the human capital and people strategy in the areas of leadership, talent, culture and management. Having completed a degree in science of psychology at university, she obtained her MBA and added on various executive management programmes and short courses, broadening her academic qualifications with educational institutions that included University of the Philippines, Asian Institute of Management, India Institute of Management, Harvard and INSEAD. Like most HR professionals, she started her career in the field of talent acquisition and HR business partnership before moving onto management and leadership roles. Through the years, she has been a HR practitioner across various industries – manufacturing, insurance, investment and information technology. She strongly advocates diversity and inclusion in the workplace and is a proponent for continuous learning, leveraging her field of specialisation as a channel to develop talent from various sectors of society. She enjoys educational travels, cultural immersions, gardening and reading – all good sources of a lively and upbeat outlook on life which is reflective of her character.
  • Lim Chee Gay

    Chief Human Resource Officer Teledirect Telecommerce
  • Lim Chee Gay

    Chief Human Resource Officer
    Lim Chee Gay is a business person in the HR world, a seasoned ‘C’ Level HR Professional. He has more than 24 years of experience in HR, manufacturing, IT and supply chain, and this varied experience has enabled him to reinvent and transform HR outside-in during his career. He has managed teams in the US, EU and Asia. His key areas of focus include global board level HR transformation, building best workplaces, developing leadership excellence, operation excellence as well as culture transformation for sustainable growth. Before joining Teledirect, he was with AIA, Samsung, T-System/T-Mobile, Astro and Intel, where one of his greatest achievements was to drive Samsung’s HR team to win the Best HR Team award across 82 Samsung subsidiaries. He has held management and board positions at a country and regional level over the years and is also a well-known global speaker. He holds Master in Business Administration and Bachelor of Applied Science(Hons) from University Science Malaysia. He is a qualified 6 Sigma, Lean ,Design Thinking , COPC and ALMI.
  • Datin Badrunissa

    Group Talent Officer
  • Datin Badrunissa

    Group Talent Officer
  • Zaid Hasman

    Head of Digital McDonald's Malaysia
  • Zaid Hasman

    Head of Digital
    Muhamad Zaid Hasman digital director of McDonald’s Malaysia who joined the team in January this year to expand the McDelivery business. This is done by leveraging e-commerce as well as develop a growth strategy across other digital touch-points. He is also responsible for driving the omni-channel marketing strategy for McDonald’s business. Previously head of digital at Domino’s Pizza, Malaysia and Singapore, he helped develop social media and growth strategies across various consumer touch-points and he also worked collaboratively with the company’s stakeholders. With 15 years of digital experience in various sectors including food and beverage, telecommunications, software development, retail and creative agency, Zaid is well-versed in both the technical and business aspects of the digital world.
  • Monir Azzouzi

    Head of Employee Experience & Branding GOJEK Indonesia
  • Monir Azzouzi

    Head of Employee Experience & Branding
    Mr Azzouzi has extensive experience in digital and culture transformation as well as organisational development. Before venturing into human resources (HR), he developed his entrepreneurial spirit by starting departments and companies in and outside the digital world. He’s been holding senior leadership roles in Europe and Asia. He has deep knowledge in developing frameworks to drive digital transformation through employee experience, change of mindsets, leadership and culture. He has an ability to find innovative solutions and implement them with his unique balance of strategic thinking and ability to execute. He’s applying his extensive leadership experience from HR, business development as well as sales and marketing to drive the digital agenda for the companies he’s working for. In Go-Jek Mr Azzouzi is currently the vice-president of people partners and people experience. Prior to Go-Jek he was heading performance management, organisational development as well as employee experience at Maxis in Malaysia. His experience in fast-paced digital companies makes him play a critical role in transforming HR departments from conventional units to ones that adds real value to the business by focusing on digitalisation, employee experience, leadership and preparing people and the organisation for the digital age.
  • Darzy Norhalim

    Director, Sharing Economy Ecosystem Division Malayisa Digital Economy Corporation, MDEC
  • Darzy Norhalim

    Director, Sharing Economy Ecosystem Division
  • Yasu Sato

    Head of People, Pacific Region WeWork
  • Yasu Sato

    Head of People, Pacific Region
    Yasu Sato is a global Human Resources leader with extensive international experience gained through several industries (financial services to high-tech), size of company (established corporate to start-up & entrepreneurial), phases of organization (both rapid growth and down cycles), and various cultures. He has lived and worked in Ireland, Japan, Norway, Singapore, Thailand and the US and was educated in Japan, USA, Canada, and the UK. The diversity of personal and professional experience has helped him become an agile and balanced HR leader. Yasu is currently WeWork’s Head of People, Pacific Region. Over 20 years of his career, he held various roles at Telenor, LinkedIn, UBS, and General Electric (GE). He is passionate about helping employees be a better version of who they are already.
  • Datuk Dr. Siraj Khan

    Chief Executive Officer Maslow Trainers & Consultants
  • Datuk Dr. Siraj Khan

    Chief Executive Officer
    Armed with a doctorate in industrial psychology, he serves as a member of board of directors and corporate advisor of several multinational companies in Malaysia. He has extensively supported foreign direct investment (FDI) in this country, in both aspects, investment and re-investment, of mainly multinational companies (MNCs) in manufacturing sector with countries such as Japan, US and Europe. Among his specialties are Strategic Corporate Communication, Leadership, Strategic Planning and Management, Business Process Engineering to HR Best Practices for Organizational Excellence, to state a few. He is also an AIIA Certified Assessor and Coach, Industrial Psychologist and a Fellow Certified Business Administrator. An inspiring and motivational CEO with first-rate interpersonal skills, Datuk Dr. Siraj Khan is awarded as one of the Top 100 CEO SME Award in the 2013 and subsequently 2015.

    Datuk Dr. Siraj’s belief in lifelong learning and continuous improvement is seen in his meticulous planning and execution and at the same time focusing on the development of the team through coaching and mentoring.

Day 2 Masterclass

  • Chen Fong Tuan

    HR Director Samsung Malaysia
  • Chen Fong Tuan

    HR Director
    Fong Tuan is the HR Director for Samsung Malaysia. He is responsible for the end-to-end People operations for the organization, being a member of the executive team providing strategic and tactical inputs to drive organizational goals and business objectives.

    Prior to this, Fong Tuan was the Chief People Officer for Mah Sing Group. And previously Director, Human Resources for B Braun Asia Pacific. Previously he held senior HR leadership roles with the Maybank Group, British American Tobacco, OCBC and Coca Cola. He also had a stint with Watson Wyatt (now known as Willis Towers Watson) as Malaysia’s Talent Practice Lead, consulting in the areas of talent management, total rewards and human capital strategy. He started his career with Tenaga Nasional, Malaysia’s power utility company, where he was a scholar.

    Fong Tuan, a qualified professional engineer, holds a first class honours degree in Electrical & Electronics Engineering from University of Sussex, UK, MBA in Organisational Behaviour from Australia, postgraduate degree from INSEAD and Harvard, and also a Chartered Financial Analyst (CFA). He is also an Associate Faculty for Othman Yeop Abdullah Graduate School of Business, Universiti Utara Malaysia.
  • Ling Hsern-Wei

    Executive Director, Head of Learning & Development PwC Malaysia
  • Ling Hsern-Wei

    Executive Director, Head of Learning & Development
    Ling Hsern Wei is the Head of Learning & Development at PwC Malaysia (Malaysia’s Top Graduate Employer 2013, 2012 and a three gold winner at the HR Excellence Award 2014). He believes that learning and development is most effective when it moves beyond the classroom and is most transformative when it is designed into the work environment, activities and relationships. In 2011, he was selected as one of the “30 under 30” Learning Leaders at Elliott Masie’s Learning 2011, a programme aimed at developing and spotlighting the next generation of learning leadership. He has an MSc in organisational and occupational psychology and before PwC spent his working career in consulting and leadership development in London.
  • Faz Kamaruddin

    Director Compas MTC
  • Faz Kamaruddin

    Faz Kamaruddin was the Group Head of Talent Management at AirAsia. Now, she is currently the Principal Consultant at ComPas, a HRDF-registered training provider. Her 20-year career has spanned various industries such as education, technology, consulting and engineering. Leading succession management across the AirAsia group, she is responsible for talent and leadership development initiatives to build the talent pipeline. A certified action learning coach with the World Institute of Action Learning, she was the recipient of the WIAL International Coaching Excellence Award for 2015. After working hours, she spends time in her home office making leather-bound travel journals and designing home organization solutions for her family and friends.
  • Dr. Reza Abraham

    Executive Director Maslow Trainers & Consultants
  • Dr. Reza Abraham

    Executive Director
    Dr. Reza Abraham is a highly sought-after speaker and business consultant in Asia. His vast exposure to international work and life environments made him a master in tailoring every solution to its intended audience and situation. He delivers practical, cutting-edge insights which empower individuals and transform organisations. He has broad industry experience with special expertise in Leadership, Coaching for Excellence, Teamwork, Culture and Change.

    At Maslow Trainers & Consultants, one of South East Asia’s preferred providers of advisory, consultancy and training solutions, he has been playing a leading role for the past 8 years in accelerating company’s growth and producing exceptional results for its clients. Dr. Reza has published articles in international journals, has been a guest author to business magazines and is the chairman of the annual Human Capital Best Practices (HCBP) Conference.


Day 1 Conference Agenda

    Registration and Morning Coffee

  • Welcome Address by CEO of Maslow

    Welcome Remarks by Datuk Dr. Siraj Khan, CEO of Maslow Trainers & Consultants

  • Keynote Speech by Dato Seri Anwar Ibrahim

    Official Address by Dato' Seri Anwar Ibrahim, Member of Dewan Rakyat.

  • Speaker Presentation #1

  • Networking Coffee Break

  • Interactive Session

  • Speaker Presentation #2

  • Networking Lunch

  • Speaker Presentation #3

  • Panel Session: "Leading Digital Transformation Now-One end to Another"

    Through holistic and relentless research, Maslow Trainers and Consultants has identified 4 critical tranches of business processes that must undergo and overhaul to ensure a halcyon journey through the sea of digitalisation. How are you going to use the readily available technology today to pave the way towards a Smart Organization? What has some of the big brands in the industry done to survive in this journey of digitization?

  • Networking Tea Break

  • Closing Remarks and Lucky Draw

Day 2 Masterclass Agenda

  • Morning Coffee

  • Lifestyle & Digital: Wellbeing Zone - Digitally enabling a Healthy Solution

    Find out how to Stress Less and Smile More. Earn AIA Vitality points when you do healthy activities like going for health checks, eating right or exercising. The more points you earn, the higher your AIA vitality status and the greater the rewards.

  • Digital Journey: Future Skills Implementation

  • Tea Break

  • Creating Your Digital Transformation Blueprint, the path to a Smart Organization

    We’ve watched texting evolve from sending text-only messages to the addition of imagery, and the introduction of social media which clearly shows how we communicate continues to evolve as well. It goes to show how technology is constantly changing and it sometimes feels like we need to put in a lot of effort to keep up with a moving target. Currently, not only Gen Y and Z are being active in social media, but other generations are noticeably keeping up with companies that are continuously evolving, being very energized which leads to being employees' choice. For that, HR leaders play an important role in branding the company in order to attract not only better talent but the right talent. Many top HR leaders are playing this role very well by staying dynamic as staying up-to-date helps ensure you don’t miss opportunities, become irrelevant or fall behind your competitors.

  • HR Tools and Digitalization: The Gig Economy

  • Next Generation of Digital Employee Experience

    An Employee Engagement Survey gives employees a platform to express themselves. Through Maslow’s Employee Engagement Survey, we are able to customize the survey based on the needs’ of your company’s employees. We figured this out through our 4D methodology, that with 100% customization coupled with the enablement of the design thinking approach, we at Maslow are able to assist you on zooming into laserfocus on the key issues causing disengagement in your firm. It has been proven time and time again that a company that takes good care of their employees can ensure that they have a higher retention rates that would let them keep their skilled employees in the company. Dr Reza Abraham has a plethora of experience when it comes to dissecting the results of an Employee Engagement Survey. If you’re planning to run an Employee Engagement Survey, this session will give you a breakdown on what you can expect to do once you obtain the results from the Employee Engagement Survey; whether it’s to improve overall work-quality or ameliorate work-life, rest assured that this session will be very informative for you to improve on the current working standards at your company.

  • Selecting the right LMS: Factors for your Business to Consider

    With over 1000 LMSs on the market, it’s tricky to find the right solution for your organization. Having worked on over 350 LMS implementations, ranging in size from 100 users to 20,000 users, Kelvin has a wealth of experience when it comes to selecting and implementing a learning management system. If you are planning to implement your first LMS or replace your existing one, this session will give you a crash course on how to choose the right LMS for you and your business. You’ll be able to walk away with a solid action plan for your LMS implementation process.

  • Business and Networking Lounge

  • Social Media and Digital: HR Leaders as Brand Ambassadors

  • Mastermind Session

    In this session, a facilitator will outline on a topic with a short presentation of a case. Delegates will then be given 30-40 minutes to discuss on the case presented. At the end of the 40 minutes discussion, the facilitator will then wrap up the discussion points presented by the delegates.

  • The Courtship between Robotic Process Automation and HR

  • Technology & Digital: AR and VR - Are we there yet?

    We have partnered with Make Real; an award-winning studio creating immersive virtual reality products and solutions for learning & development, training, change & serious fun. Come and try immersive technology such as Virtual Reality (VR) and find out how it can help you reach your learning goals by creating unforgettable experiences.

  • Health and Digital: Go Digital with your Medical Benefits - with Health Metrics

    Find out how to Stress Less and Smile More. Earn AIA Vitality points when you do healthy activities like going for health checks, eating right or exercising. The more points you earn, the higher your AIA vitality status and the greater the rewards.

  • Your Workplace Medical Benefits

  • Closing

HCBP2019 Ticket Pricing

Past Conference Video


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